The Federal Communications Commission regulates this station's underwriting guidelines. Please read the message criteria. If you have specific questions, please ask your consultant. KGOU reserves the right to edit copy, if necessary, to comply with FCC regulations.

Message Criteria: Your message may contain:

Your company name, address, and phone

Your website URL

Value-neutral description of product or service including brand names and trade names

Official slogans that identify but do not promote

The FCC prohibits:

Messages containing price information e.g. "7.7% interest available now at the Bank of Money."

Messages containing a call to action e.g.: "Call today for more information" & "Stop by and . . . "

Messages containing an inducement to buy, sell, rent or lease e.g.: "Six months free service" or "Special gift for the first 50 customers."

Messages containing comparative or qualitative language e.g.: "We're the largest widget company in town."

We do not accept:

Pre-produced spots or jingles

Political or issue announcements

Acceptance of underwriters and announcements with potential conflicts of interest and problems of listener misconceptions will be taken into consideration on a case-by-case basis. KGOU reserves the right to refuse any request for underwriting from companies, businesses, organizations, or any other entities deemed to be inconsistent with KGOU's or The University of Oklahoma's image, not of general interest to KGOU listeners, or that could be detrimental to the welfare and image of the station.

Script Samples:
"Local support for programming is provided in part by OMRF, the Oklahoma Medical Research Foundation, a non-profit institute dedicated to understanding and curing human disease. For more than half a century, the scientists and physicians at OMRF have been working to unlock the secrets of Alzheimer's, cancer, stroke and other diseases that touch the lives of people everywhere. OMRF--A cure is out there. Information available at OMRF.org"

"Local support for programming is provided in part by PrimaCafe, an Oklahoma City specialty coffee micro-roastery, supplying coffee houses in the south-central U.S. PrimaCafe offers Fair Trade Certified coffee and introduces U.S.D.A. organic certified coffee--available at coffeehouses and gourmet stores across the metro and on the web at primacafe.com."

Other credit samples are available... just ask!

For more information about underwriting on KGOU, contact Jolly Brown at underwriting @ kgou.org.