Daniel talks to Goeran Carstedt, President of Ikea North America about his company's take on American lifestyles. According to an Ikea report Americans center all their furnishings around the television...which is getting bigger and bigger. By contrast in Ikea's homebase Sweden, people tend to centre their lifestyles around a dining room sets..they talk more and watch T.V. less.
Copyright 1995 NPR
